Voice is the future of search, but is your business searchable by Alexa, Siri, and Google? If you don’t know, take 10-seconds and ask one of your devices for your service type in your area. Just like this – “Hey, Siri, what ‘business type’ are near me?”

Waiting…

What are the results? Does your business come up, or is it just a list of your competitors? Try this exercise on all voice search options if you can. If you’re coming up, GREAT! If not, some work needs to be done.

Here are a few things that need to be done to come up with relevant voice search results as a local business.

Continue Reading ->

From a consumer’s perspective, accounting is not one of those really attractive industries. Consumers will usually think of accountants as older boring men who just crunch numbers making sense of profit and loss sheets, expenses, and possible taxes owed. But now, as we approach 2018, accounting firms of all sizes are working hard to look more consumer friendly and relevant. Many accounting firms are rebranding to have a modern look that can keep them current with trends of business.

Continue Reading ->

Developing your personal brand is probably one of the most important parts of being a real estate agent. One of the most important touchpoints is a real estate agent website. Some agents go with a custom branded website, some go with a free option provided by their broker or agency. There is no wrong way to go. As an agent, you need to be online and have a portal for people to get more information and possibly lead them into your lead generation funnels.

Continue Reading ->