A few benefits of participating in a trade show are generating new leads, building relationships with key prospects and enhancing your industry recognition! Not to mention, trade shows are the perfect way to strengthen your brand! (more…)
Did you know that Pinterest and Instagram both launched in 2010? But during the past five year as a business owner, I am sure you’ve been more expose to Instagram. Why did brands adopt Instagram first?… My guess is the concept is simple, user friendly and just a few months ago they began offering paid advertising / media planning to large brands. Does this mean Pinterest should just be treated as the red headed stepchild?
NO! Don’t keep Pinterest on the back burner for too much longer. By signing up for a Pinterest Business account you will have a whole new pinning view!
In a little over a years time, Pinterest has become extremely brand friendly. A promoted posts [media planning] is no longer just for Facebook, Twitter and Instagram. Make room in your social media budget for Pinterest ads. By logging on to ads.pinterest.com you are now able to choose a pin, pick your demographics then sit back and track your campaign!
Media planning wasn’t enough to impress you? Take a look at analytics.pinterest.com this will help you figure out; which pins are working for you best, see what boards have the most impressions and find out what site people are pinning your pins from most.
Brands that have been taking advantage of all that Pinterest has to offer have flourished and your business should too! Need help with gaining followers, contact us and we will make advertising through social media easy!
Summer is finally here and for those of us in trade organizations, that means one thing, the summer marketing events have begun!
Weekly, you’ll be receiving invitations for cocktail hours, group outings and, our favorite, expos! But, are you ready for your upcoming expos? We can help your booth stand out from the rows of other exhibitors with repetitive stock image graphic hop up stands!
Booking the booth will be the most crucial part of choosing what type of display you will need.
There tend to be three types of booths Expo’s typically utilize; these booths are:
- Standard/ Linear Booths – Also referred to as inline booths, these booths tend to be 10 feet by 10 feet. Only the front is exposed allowing attendees to enter, whereas the sides and back are connected to neighboring exhibitors.
Perimeter Booths – These booths are almost identical to standard booths, however the backing is against the exhibit facility rather than to another exhibitor.
- Island Booths – Sometimes difficult to manage, this booth is surrounded by aisles and are typically 20 feet by 20 feet.
Buying a display stand can get tricky, some questions that are often overlooked are:
Will I be able to travel with this display stand easily?
How easy is this display to set up and break down?
But don’t worry about these questions, we will walk you through everything!
Once you have chosen your booth, contact us and we will go through everything and create a display stand that is sure to attract visitors!
In the meantime, take a look at some of the different types of display stand we supply: http://www.exhibitors-handbook.com/