Search Engine Optimization (SEO) Agency, specializing in optimization for New Jersey Businesses
In today’s society, when you need anything answered, you use your smartphone, laptop, or even desktop to visit a search engine website such as Google. Google and various other websites have changed the way society obtains information. For businesses, this means that digital marketing should be a huge priority. Search Engine Optimization, or SEO, as it’s commonly called, can not only help promote your business, but can also help increase your return on investment (ROI) and reach new clients that you have not been able to reach previously.
What is Search Engine Optimization (SEO)?
SEO is an ongoing process that digital marketers use to help increase the number of visitors to your website. By creating sensible content that will help your website appear higher on the Search Engine Results Page (SERP) aka Google, Bing and Yahoo.
Picture SEO like this: If you walk into a department store at the mall, the first product you see right when you walk in is yours. The lights are shining down on it, the packaging is beautiful and it’s literally the item that everyone stops and looks at. SEO, by comparison, is a combination of the display stand holding your product, the lights shining down on it, the packaging that stands out and anything else that makes the people stop and look at you first.
Some stats for businesses:
- 93% of online experiences begin with a search engine
- Google owns more than 70% of the search engine market share
- 75% of users never scroll past the first page of search results
- Search is the #1 driver of website traffic to content sites
- SEO leads have a 14.6% close rate, while outbound leads (such as direct mail or print advertising) have a 1.7% close rate
- In total, the average adult spends more than 20 hours online a week, younger adults spend ever more time online
What does this mean for businesses? Your clients are spending about 3 hours a day online, so why are you not taking this opportunity to market and advertise your business? With SEO you can provide potential clients with solutions to their problems by them simply clicking on your SEO advertisement.
How does Pix-l Graphx help businesses with SEO?
Here at Pix-l Graphx, there are many ways our marketing team can help your business. Do you want your business to stay relevant? Do you want potential customers to see your business before the competition? Well then SEO is for you. Not only will SEO improve traffic to your website but it will also turn these visits into sales if done correctly. Additionally, our marketing team can provide you with weekly, or monthly data analysis’s on how your ad campaign is doing and recommend changes accordingly. Therefore, if your ad campaign is struggling or you’re looking into starting a brand new campaign, we can help.
Want our team to help your business?
To get started with Pix-l Graphx, contact us at (201) 553-1200 or visit us online and let us know what type of campaign you want for your business. If you are unsure, our team of digital experts can help you decide what types of campaigns will work best for your organization and build out an effective strategy to help you achieve your overall goals.